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Gap ranking
Answer-gap ranking by impact
Fix the prompts that move the most pipeline first.
Feature - Answer Gaps And Citations
Find the prompts where competitors win - and you do not.
See which buyer questions surface a rival instead of you, which sources AI cites to back the answer, and how it feels about you. Then fix the highest-impact gaps first.
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Answer gaps ranked by impact, with citations
A gap you cannot see is a deal you will lose.
When an assistant cites a competitor page as the answer, that is where the buyer goes next. Answer gaps turn that into a ranked, fixable list.
Capabilities
What is inside
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Citations
Citation and source tracking
See which URLs AI trusts - and earn placement there.
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Sentiment
Sentiment on every mention
Catch negative framing before it spreads across models.
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Competitor wins
Competitor-win analysis
Know who beats you on each prompt, and why.
2x
Perplexity mentions in 8 weeks
An agency briefed 6 articles straight from the gap list for a hospitality client; mentions doubled. Placeholder pilot result until a named customer result is available.
See your top 3 answer gaps - free.
What is an answer gap?
An answer gap is a buyer question where an AI assistant recommends competitors and not you. Cleotic identifies each one as a specific, winnable opening, the exact prompt, the models where you are missing, and the brands being named instead.
How does Cleotic find answer gaps?
Cleotic runs your tracked prompts across the AI models on your plan's schedule, compares which brands each response names, and surfaces the prompts where competitors appear and you do not. Each gap carries a workflow state, so your team can mark it actionable, resolved, done, or not worth fixing.
What are AI citations, and why do they matter?
Citations are the sources AI assistants reference when they answer questions in your category. Assistants ground answers in sources they trust, so if you are absent from those sources you are absent from the answer. Cleotic shows which sites, pages, and publications sit behind the mentions, for you and for competitors.
How do I close an answer gap once I have found it?
Target the specific prompt with content or placement, then watch your mentions on it recover. Cleotic's Content Studio turns a gap into a content brief and a generated draft, and the citations view tells you where earning a mention would carry the most weight.
How is this different from keyword research?
Keyword research tells you what people type into Google. Answer gaps tell you what assistants say back and where you lose the recommendation. That decision point is invisible to keyword tools, because no ranking page shows you the answer a buyer actually received.
Can I see which sources help my competitors win?
Yes. The citations explorer shows the sources behind competitor mentions, filtered by model, so you can target the same publications, directories, and pages that will make a difference.